Is digital innovation viable for big business?

The following article was first published on PwC’s Digital Pulse online publication as a friendly head-to-head debate between myself and my colleague Tony Mittelmark on the topic of digital innovation in big business. For the full read including Tony’s opposing argument click here

My take on why big businesses can not successfully innovate:

  • ‘Channel 9 on the brink as banks circle’, Sydney Morning Herald, 26 September 2012
  • ‘Fairfax slashes 1900 jobs, closes presses’, ABC News, 19 June 2012
  • ‘Kodak files for bankruptcy’, The Guardian UK, 19 January 2012
  • ‘Borders Australia and Angus & Robertson chains collapse’, Smart Company, 17 February 2011

In today’s digital era, disruptive innovation is turning industries upside down as new markets give way to the rise of the ‘lean start up revolution’. But what does this mean for big companies? Are they all doomed, or, is there hope that they can successfully innovate their business models and survive?

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